Campus Connection

UWL’s enrollment is up; first-year class is largest in school history

UW-La Crosse welcomed its largest first-year class in school history this fall, with 2,325 students enrolled — surpassing the fall 2022 record of 2,308. This milestone highlights the growing appeal of a UWL education. 

“The energy and excitement that accompanies a UWL education continues to be a leading reason why so many are choosing to become a UWL Eagle,” says Corey Sjoquist, assistant vice chancellor for Admissions & Recruitment. “When recruiting in high schools and at college fairs across the Midwest, it makes us proud how many alumni and parents of UWL students rave about the UWL experience. This really is a wonderful campus.” 

Overall enrollment at UWL also saw an uptick, reaching 10,492 students on the 10th day of the fall semester — an increase of 165 students compared to last year. This figure is just 1.6% shy of the university’s record enrollment of 10,664 set in fall 2014. 

In addition to the record-breaking first-year class, UWL is experiencing growth in its graduate and international student populations. The university also retained 86.7% of its 2023-24 first-year students — the highest retention rate in a decade and among the top three in the past 50 years. 

"Our Student Success programs play a crucial role in achieving such strong retention rates,” explained Graciela Engen, director of Institutional Research, Assessment & Planning.  “I’m pleased to report that our students are thriving and returning at one of our highest rates ever.”

Sjoquist emphasized that UWL has approached its enrollment growth strategically, ensuring adequate housing and resources to accommodate the increase in students. 

Amid national trends where many institutions face enrollment declines due to decreasing numbers of high school graduates, UWL’s growth is particularly noteworthy. Sjoquist attributes this success to the university's quality academic programs, dedicated faculty and staff, modern facilities, and picturesque location. “Our admissions team worked diligently this past year to recruit another outstanding class of new students,” he added. 

Graduate enrollment increased to 946 students, up from 921 last fall, while international student enrollment rose to 87, compared to 83 last year. Transfer student enrollment dipped slightly from 358 to 318. 

The percentage of U.S. students of color at UWL, encompassing Black, American Indian, Hispanic, Native Hawaiian, Asian and multiracial students, saw a small decrease to 10% of the total student body, down from 10.2% the previous year. 

UWL's robust enrollment has a positive ripple effect on the local economy, as students contribute to local businesses through spending and employment opportunities. Sjoquist noted the mutually beneficial relationship between UWL and the surrounding community, stating, “A strong university in a vibrant city creates an attractive destination for students.”