University of Wisconsin-La Crosse | uwlax.edu
Community Engagement Quarterly Update
A letter from Lisa
A letter from Lisa
February 2025
I love small businesses and the uniqueness they bring to communities. As we all know, they are a valuable part of our area. To help support our local businesses, the Small Business Development Center (SBDC) at UWL provides valuable resources like consulting and education.
In 2024, the SBDC at UWL provided consulting services to nearly 600 business owners and prospective business owners. Of those, 437 met individually with SBDC advisors as they worked through their business decisions. Twenty-nine new businesses were created, more than 1,000 jobs were supported, and more than $5 million in loans or equity were reported for business starts or expansions.
The SBDC at UWL also has a big impact on our students. From January to October 2024, 12 students spent almost 1,000 hours assisting the regional business community with their digital marketing needs through the UWL Digital Marketing Lab. These projects enable students to apply the knowledge and skills gained through their education to assist small businesses.
In an effort to spread the love, I invite you to check out the SBDC’s Calendar of Events so we can continue working as institutional partners to provide opportunities for businesses, college students and our workforce.
In partnership,
Lisa

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